It started last year, the Snuggie craze! You couldn’t go anywhere without hearing about Snuggies. The newest craze– Snuggie for dogs blanket. So why are Snuggies so popular in this down economy? I’ll give you 3 reasons why Snuggies are so popular in 2009:
- It’s Getting Cold Outside — This is the most obvious reason for a blanket anyway. It’s cold outside and you want a nice warm blanket to cuddle up with on the couch. But it’s so annoying that you have to take your hands out to read or flip the channel. Luck for you, the Snuggie blanket comes with sleeves!
- People Like Saving Money– Not only is the Snuggie blanket cheap, Buy 1 for $14.95 get 1 FREE, but it’s also helping conserve energy. If your Snuggie keeps your warmer then you can leave that thermostat lower. Also, people are staying home more often because of the economy situation. The Snuggie is a perfect at-home product that can be used by anyone.
- The Name/ Commercials are Quirky– I mean let’s be honest, the first time you saw Snuggie I bet you thought it was quite comical. I know I was cracking up when I first saw those Snuggie commercials, especially the Snuggie for dogs blanket. ! That memorable name, Snuggie, and those ridiculous commercials make Snuggie very brand-able. The more people remember andr recognize your brand, the more successful you will be.
And there you have it- My top 3 reasons why Snuggies are so dang popular in 2009.
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